Can Apple Survive Without Steve Jobs? | Fred Brunel

THURSDAY, 18 DECEMBER 2008

Can Apple Survive Without Steve Jobs?

Chris Dannen from Fast Company:

Yes, Jobs has built and rebuilt the Apple empire with stunning foresight and intuition. But a lot of the brainpower behind the Apple Inc. we know today doesn’t belong to Jobs at all. Like any smart CEO, he’s picked smart people to back him up — not just yes-men who will execute his all-encompassing vision. Apple doesn’t have a Ballmer problem.

casa

Once in the past Jobs was fired from Apple... You know the end of the story. What's the difference now ?

Fred Brunel

Yep but at the time, the company was already in a pretty bad shape and had not that many rock stars as it had right now (i.e. John Ive).

casa

I tend to believe in people instead of systems. I think that even Ive would draw a platypus if his boss wants a duck with no wings... In other words, Jobs has a vision that is quite clear and this is what makes his products so powerful. If Apple looses this vision, I'm quite sure that the magic is gone.

Fred Brunel

Sure, Apple won't be the same, but I'm confident that his vision is "shared" and well understood by other key people in the company.

I don't know if it will be enough in the long-term, but it won't be a disaster like the last time he left.

casa

The real question here is : who told that he would left soon ?

Fred Brunel

It's still a rumor especially as he will not attend Macworld SFO.

Fred Brunel

Todays article on Inquisitr: "Jobs owes Apple and its customers more than a hormone imbalance" - http://www.inquisitr.com/14371/jobs-owes-apple-...

blog comments powered by Disqus