Web Hooks is an open initiative to standardize event notifications between web services by subscribing to URLs.

Web hooks are a way to get events and data in realtime from their web applications. From this they can use the data however they like, empowering them with the ability to extend and integrate, and start seeing the true vision of the programmable web.

I’m a big fan of the listener pattern and I’ve been using it on each web service I’ve built. Having it standardized would open a lot of possibilities and avoid polling like crazy!